Finding an evergreen topic to write about can be the most challenging part of running an affiliate website.
Fads can be a great way to make a quick buck, but you must start over again once the fad fades away...
Or your niche can be devastated by a financial crisis.
Believe me when I say that whatever can go wrong with your niche or website probably will go wrong at some point.
It happens all the time; you make a fantastic website about luxury watches, and then the biggest financial crack in the history of man occurs. People don't buy $20.000 watches if they cannot afford a roof over their heads.
Or you are ranking well in google for tens of thousands of keywords. Then Google decides that they don't like your website and completely demolishes your rankings and income.
It happens all the time.
But what is strange is that the cosmetics and makeup industry seems immune to recessions, political climates, or wars.
There are some luxuries that people can afford, regardless of what.
It is even more impressive that the global cosmetics industry was worth more than US$600billion in 2018 and will likely reach US$1 trillion by 2027.
We set out to find the best makeup affiliate programs so you don't have to.
Many makeup brands have moved away from traditional affiliate programs and now instead rely on "real" bloggers and influencers.
Yet, there are still many companies that are open for traditional affiliates, and here are the best ones:
Makeup Affiliate Programs
1. Yves Rocher Cosmetics Affiliate Program
2. Stila Cosmetics Affiliate Program
3. Olive Young Affiliate Program
4. Avon Cosmetics Affiliate Program
5. Elizabeth Arden Makeup Affiliate Program
Yves Rocher Affiliate Program
Yves Rocher is a brand anyone can recognize, even if they don't know much about makeup.
The company was founded in 1959 and has grown to include 1999 locations globally, increasing yearly.
Yves Rocher is proud to use natural ingredients. They also have a keen eye on keeping costs down, which allows them to keep their range of cosmetics and skin products affordable. This is an excellent benefit in a market that has seen some companies charging ridiculous amounts for tiny bottles of eye serum.
Their 15% commission rate is well above the industry average, which is good.
They are also recognizable and have a lot of brand appeal. With the right audience, this should be an easy sale.
Hint: Add social media to your affiliate marketing and build an audience around your website. Promote holiday specials on Instagram and lead them to your website for a full review.
Join: Yves Rocher Affiliate Program
Commission: 15%
Cookie Duration: 30 Days
Stila Cosmetics
Jeanine Lobell, a well-known celebrity makeup artist, created Stila Cosmetics.
The company's name comes from the Italian words "to draft" and "to pen," They hope to provide customers with a wide range of makeup products that will help them create a unique look.
Stila Cosmetics is a brand with a 20-year history. They have various award-winning products that look as good on the fashion runway as anywhere else.
In 2009, the brand was relaunched with a focus on affiliate programs and e-commerce.
A makeup affiliate program has the advantage that customers will return to you for more if they love it.
Stila helps you make a profit by offering unlimited sales commissions for the 90-day cookie and tempting repeat customers with free shipping on orders above $50
Being a 40+-year-old man, I am outside the target audience of this company. Still, I do indeed like their aesthetics and marketing material.
Join: Stila Cosmetics Affiliate Program
Commission: 6%
Cookie Duration: 60 Days
Olive Young
Got an audience familiar with K-Pop?
Then this is the affiliate program for you.
Olive Young has been operating since 1999 and is one of the most trusted K-Beauty brands.
K-Beauty basically means that your skincare and cosmetic products are either Korean or based on Korean products.
The crazy part is that the K-Beauty cosmetics industry is worth nearly $13 Billion per year, according to Allied Market Research, and it only seems to be growing.
These products are in high demand right now. Add those numbers to the fact that North American and European women are just beginning to use K-Beauty products. You can easily see this upward trend with the possibility of making serious money.
If your audience is younger or into any Manga, you will hit a home run with this company's products. Right now is the best time to capitalize on this current craze.
This company has been on ShareASale since July 2019 and is already performing really well.
Join: Olive Young Affiliate Program
Commission: 5%
Cookie Duration: 30 Days
Avon Cosmetics
Avon is more well-known for its door-to-door sales of cosmetics (now known as social selling) than its online presence.
Although you may not be aware of the existence of "Avon calling!" ads in your area, it is a testament to how culturally significant they have become.
Avon has been making cosmetics for over 130 years.
That’s quite a feat!
On the negative, Avon recruits social selling representatives daily, which can hurt your sales.
Despite this, finding another brand people trust and know as much about as Avon does takes work.
Avon products are top-rated. Their social selling teams have made a fortune from them for over 100 years.
Commission: Up to $20
Cookie Duration: Maximum 45 Days
Elizabeth Arden Skincare & Makeup
Even if you're a 60-year-old lumberjack, you've probably heard of Elizabeth Arden's makeup brand.
Their first salon opened on Fifth Avenue in NYC in 1910. They have been a household name ever since.
Elizabeth Arden was the one who kicked off the cosmetics industry over a century ago. One hundred years later, her name is still associated with beauty and the notion that "To Be Beautiful is the Birthright of Every Woman."
It's not hard to imagine that the makeup affiliate program behind such a brand would be worth marketing.
The metrics for affiliate vendors are excellent, and you can receive multiple commissions on repeat sales within the 30-day cookie window.
Join: Elizabeth Arden affiliate program
Commission: 8%
Cookie Duration: 30 Days
Conclusion
We chose the makeup affiliate programs above based on their longevity and proven payout history. It is also easier to sell makeup brands that are already well-established.
New beauty companies with affiliate programs are entering the scene all the time, and they do their utmost to get the attention of affiliates like you and me.
You could dismiss makeup as a niche if you believe it is too saturated or too competitive.
However, this market still has many gaps after looking at the different makeup affiliate programs from a variety of networks.
Consumers are more conscious than ever before. Therefore, focusing on 100% organic and animal cruelty-free products might be a good move.
An authoritative site is the best way to reach that audience.
So, if you still need to get one, create one!
Need help? See how we can work together here!