Breath in. Breath out.
Relax.
Have you tried Yoga? It doesn't just have to be strange postures and a room full of people in tights following an instructor.
It can be as easy as doing the proper breathing exercises and learning how to relax.
It's excellent for health, body, and mind. No wonders it has become so popular over the past decade.
You should consider tapping into the Yoga business as an affiliate.
And there are good reasons to find some Yoga Affiliate Programs to promote.
More than 28.75 million Americans practice Yoga. It has gone from being a "hippie" thing to being one of the most trendy activities you can do. It is for the rich and famous. The ones who can focus on their own well-being. But it is widespread across all layers of society.
The yoga industry is expected to be worth more than $66.23 billion in 2027. It is expected to grow at an almost 10% compound annual growth rate between 2022 and 2027 (2).
I love that the yoga niche appeals to a broad audience. You could create an affiliate site that is solely focused on yoga content.
However, yoga products can also be relevant to customers in other markets. For instance, health and wellness space, fitness, weight loss, and even mental health. Meditation is another one. If I did a new site about Yoga, I would make it a Yoga & Mediation site.
As a yoga affiliate, you have the opportunity to make a steady income by earning generous commissions of up to 30%. It's as easy as promoting the right products.
I've put together a list of the best yoga affiliate programs. They include a lot of well-known brands as well as some lesser-known ones.
How did I choose which products to put on this list?
As you might already know, I only promote affiliate programs that I know are worth their salt. Either we use them ourselves on our sites, sites we manage, or sites we do SEO for.
Some of the offers are also chosen based on our friends' results or because we have analyzed popular blogs in the niche and discovered what works for them.
In the case of the Yoga Affiliate Programs below, the top two are the ones we are familiar with. The other ones are also excellent partner programs, presented in no particular order…
Yoga Affiliate Programs
Man Flow Yoga
Man Flow Yoga is one of the very few Yoga companies specifically targeting men. They offer online workout routines and exercises to gain better flexibility.
Man Flow was created by Dean Pohlman, an E-RYT 200 certified yoga instructor.
Man Flow Yoga's ever-growing library of marketing materials and resources is a great resource.
These resources can be used to aid you in content creation. It makes it possible to focus your efforts on content creation and writing instead of image creation.
Join: Man Flow Yoga Affiliate Program
Commission rate: 25% base commission
Cookie Duration: 30 Days
Manduka
Manduka began selling high-quality yoga mats before expanding to other markets. It now stocks towels, props, accessories, and clothing. There are four types of rewards and affiliate programs offered by the company:
● Program for publishers / affiliates
● Reward program for yoga teachers
● Discounts for yoga teachers
● Program for Influencers
Option #1 is the best option if you are a traditional affiliate with a website.
Commissions can be paid by direct deposit, check, or PayPal.
Join: Manduka Affiliate Program
Commission Rate: 6%
Cookie Duration: 30 Days
Barefoot Yoga
Kelly LeFebvre founded Barefoot Yoga in 1996. After her trips through India, Kelly LeFebvre started selling yoga mat bags. Barefoot has grown significantly since those early days. Barefoot Yoga sells over 5,000 products through its eCommerce store- and almost 2,000 yoga studios.
ShareASale is the preferred affiliate network partner for this yoga affiliate program.
It pays a 10% commission on net sales generated from your website. There is a 60-day cookie period.
You'll have access to a vast marketing material database that includes promotional banners to close the deal.
Join: Barefoot Yoga Affiliate Program
Commission Rate: 10% Per Sale
Cookie Duration: 60 Days
Lululemon
Lululemon is a well-known athletic apparel brand in Yoga. It was founded in Canada in 1998 as a yoga and design studio. In November 2000, the first retail store opened.
Partnerize has the company's affiliate program for Yoga. You must have a public Instagram account with at least 3000 subscribers or followers to sign up. The cookie lasts for 30 days and pays a 7% commission.
Lululemon's yoga community on Facebook will accept you if you are approved. This group is a great place to receive advice and support from Lululemon experts.
Click the link below to learn more about the Lululemon affiliate program commission rate and more about what it means to be a Lululemon affiliate marketer.
Join: Lululemon Affiliate Program
Commission Rate: 7%
Cookie Duration: 30 Days
Wai Lana Yoga
Not really sure what to say about this one.
In theory, the Wai Lana Yoga Affiliate Program should be a good fit for any Yoga related affiliate site.
Wai Lana, one of the most beloved yoga teachers in the world, has a TV series that airs on five continents. She has hosted and produced over 200 half-hour episodes in her entire career. Wai Lana also owns an online store that sells a wide range of yoga-related products, such as yoga mats, DVD packs, essential oils, and cassava chips.
And that’s a part of the problem: DVDs.
The website is loading slowly (7.70s according to Pingdom, which can kill conversions), and it looks dated (plus they use that typical ugly Yoga-style font). In addition, they sell DVDs in a world where most people would prefer on-demand videos online.
It pays a 15% commission on all Wai Lana Yoga offers, which is better than similar products on Amazon. Still, you need to pre-sell the products for this offer to convert. It offers a generous 120-day cookie window which is really good.
These terms and conditions sound very appealing. High commission rates in affiliate marketing are worthless if products don't sell. I would rather earn 5% on thousands than zero sales than 50%.
With a world-leading Yoga instructor as the backbone, you could be able to pre-sell her products and make conversions, but it will take some planning. Don't just expect to link to Wai Lana and drive sales.
Join: Wai Lana Yoga Affiliate Program
Commission Rate: 15% Per Sale
Cookie Duration: 120 Days
PrAna
Beaver and Pam founded prAna, a confusingly-named fashion brand, in 1992. They hoped to create a sustainable fashion brand that was fashionable and practical for active lifestyles. It offers a variety of apparel and accessories for Yoga.
PrAna's affiliate program for Yoga can be found on the Affiliate network. It has a 5% commission and a seven-day cookie length.
Affiliates based in the USA can receive commissions via direct deposit or check. Payoneer pays commissions to affiliates located overseas.
Join: prAna Affiliate Program
Commission Rate: 5%
Cookie Duration: 7 Days
Are Yoga Affiliate Programs Right For You?
We believe that the best thing about Yoga is its aspirational nature. It's becoming increasingly associated with attractive, wealthy, and healthy people.
We don't want to just do Yoga, but we also want to look good doing it.
We buy only the best products related to Yoga, be it clothes, mats, or training courses.
As a yoga affiliate, there are many opportunities to make money.
One problem is that the yoga industry can be very competitive. Healthline and the New York Times are big publishers that rank in the top 5 positions for terms such as "best yoga mats." They are hard to beat. You won't generate any traffic without a website of high quality.
On the upside, many of the Yoga websites for which you can be an affiliate partner offer a wide variety of products. They are like mini-Amazons just for Yoga products.